Background
“Since combining the distribution of postcards with television or radio advertising the attendance at open days has more than doubled!”
Summary
“Since combining the distribution of postcards with television or radio advertising the attendance at open days has more than doubled!”

The Australian Christian College fosters spiritual growth and academic success in an environment that celebrates excellence.

To communicate the college’s powerful message and boost attendance to open day events, Group Marketing Manager, David Garden was looking for an effective channel to add to his promotional mix strategy, so he turned to letterbox advertising.

“Letterbox distribution acts as a critical piece of the marketing puzzle for Australian Christian Colleges. Our rapidly growing network of Christian schools uses letterbox distribution to put open day event details in front of families within proximity to their school campuses.”

Account Manager Rod Thompson and the friendly team of letterbox advertising experts have assisted David book regular campaigns for his campuses.

David goes on to say, “Since combining the distribution of postcards with television or radio advertising the attendance at open days has more than doubled! So not only is letterbox advertising economical but it also provides a proven and effective direct channel to your immediate local audience."