Why Programmatic Buying?
Get your brand in front of the audiences who matter most using programmatic buying. Tap into rich data sources to understand your target audience, then use real-time bidding and media buying to start driving leads and awareness. Let Salmat show you how.
Marketing at Scale
Reach audiences wherever they are, with the right message. Programmatic buying with Salmat ensures you deliver highly relevant, impactful, and measurable ads – at scale.
Combining data, technology and creativity, Salmat’s programmatic buying identifies your audience and brings data sources together to decide which digital ad placements to buy and how much to pay for them – in real time.
The result? You can ensure your ads are being seen by the right people, in the moments that matter most.
Data rules for programmatic advertising. That’s why Salmat ensures you are getting the most from your data sources and media buying to make your digital campaigns more effective.
We work with you throughout the campaign to evaluate what’s working best – what times of day, audience segments, creative – to narrow the target so you’re only paying for high impact ads.
Achieve reach and balance with your programmatic buying strategy. Get expert support with real-time bidding, ad trade, and data-driven creative. And drive better ROI for your campaigns now, and into the future.
Salmat knows exactly how to use your data to make sure your digital campaigns are hitting the mark.
Reach your precise audience, wherever they are, at a price that’s right. Programmatic buying lets you dig deep into data to find quality customers, however they are browsing. We help you look at a granular level at your channel mix to find your audience. Then, set up your media buying to get in front of them at the right moment.
Learn more about your audience, and leverage your new knowledge for more effective marketing campaigns. Salmat’s programmatic advertising aggregates a range of data sources to reveal more about your customers. Digital analytics data, search data, social media listening, CRM data, and more – we bring together your data with ours to provide a comprehensive view of your customers. So you can use what you find to make informed decisions about media buying and propel your ROI.
High Impact Creative
Target audiences using engaging creative. Salmat’s programmatic buying personalises media buy in a relevant way for your consumers – automatically. Gain a clear understanding of who your target audience is, their location, interests, behaviours, and more. Use this information to adapt creative and campaign messages for different target audiences, in real time.
Complete Customer Journey
Reach your customer at every stage of the buying journey. From consideration through to reactivation. Salmat will use real-time bidding to reach prospects, reactivate customers, retain existing customers, and more.
Improve your cost-per-acquisition over time. Track your digital ad campaign and remove the non-performing channels as the campaign progresses. Optimise even further based on campaign performance. Salmat helps you do more of what works, and less of what doesn’t.
Reach more customers, wherever they are. See how Salmat’s programmatic buying can deliver better ROI. Click here to contact us today or call 1300 725 628 to find out more.