Up to 17M Australians, Twice a Week
Reach up to 17 million Australians every week. Reach out to potential customers within a few kilometres of a store, or distribute a large scale catalogue campaign to entire towns. With Salmat, it’s up to you. We are not only the largest distribution network, we’re the only network to offer letterbox distribution Australia-wide twice every week. That means double the flyer delivery options, and even more opportunities to get in front of your potential customers.
Use letterbox marketing to reach those who are not using other media channels, both online and offline. Of the 10.8 million Australians aged 14+ who have read unaddressed mail in the past week, many haven’t engaged with other key media, like cinema (73%), local newspapers (66%), and YouTube (33%). But don’t panic – with a letterbox distribution network covering up to 17 million Australians, Salmat has got them covered.
Ultimate Team Player
Realise the true potential of your letterbox campaign by making it part of an integrated multichannel strategy. Create deeper connections and reach even more households by combining letterbox with digital channels, such as SMS, social media, digital catalogues, Google Display Network and YouTube pre-roll ads.
Letterbox marketing can amplify your campaign’s reach, boost conversions and improve ROI. See what happens when you use letterbox to reach those who cannot be reached through online channels. Use letterbox alongside your outdoor, broadcast and print ads to improve recall and recognition amongst a highly-targeted demographic. When it comes to multichannel campaigns, letterbox is the ultimate team player.
Have confidence in your campaign delivery with our app, salmathub. GPS technology in the app is used by our distributors to report their delivery route so your brand can have confidence that your flyers and catalogues were delivered on time to the right area.
The only way to accelerate your growth and improve ROI of your letterbox campaigns is to track and measure their activity. Track your results in real-time through offer code redemption, digital catalogue engagement, website traffic, and more. Drill down to the impact at store level and specific products using rich data and insights. With Salmat, you’ll know your letterbox campaigns really hit the mark.
Let our team of letterbox marketing experts help you create your next campaign. From planning and targeting, to design and print, to distribution, we can help you every step of the way. Tap into our experience and knowledge to increase engagement and conversions. Best of all, we can do all the hard work for you.
Find out how letterbox marketing can boost your business! Click here to contact us today or call 1300 725 628.