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Make it easy for customers to flip, click and buy with a digital catalogue. Turn your print catalogue into a conversion generating machine with Salmat’s digital publishing solutions.

 

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Why Digital Catalogue?

Transform your print catalogue into a digital catalogue with Salmat’s digital catalogue converter. Then, let us help you unlock the true power of your digital catalogue. Join Australia's leading retailers and start using digital catalogues and publish your digital catalogue to your own website using Universal Catalogue. Reach new audiences on Australia’s top catalogue aggregator site, Lasoo. Track catalogue engagement and use insights to make smarter decisions online and in-store. Salmat’s digital catalogue solutions have everything you need to supercharge your sales.

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    Amplify your reach

    Tap into a suite of tools to amplify your catalogue readership. Re-target visitors to your catalogue using ads on Facebook and the Google Display Network. Share catalogue offers on social media, and promote offers to engaged catalogue readers using display ads and homepage ads during key retail periods. Lasoo lets you do all this and much more.

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    Engaged buyers

    Reach a huge audience of shoppers who are ready to buy. Turn your website visitors into customers by publishing your online shopping catalogue on your site using Universal Catalogue. Even better, get your catalogue in front of 400,000+ visitors every month by hosting it on Australia’s leading online catalogue site, Lasoo. 

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    Insights and analytics

    Delve into real-time analytics from your online shopping catalogues. See how readers are interacting with the digital catalogue on Universal Catalogue and Lasoo, and know how your products are performing. Use these insights to optimise your marketing campaign, manage stock levels and refine future catalogues for the best results.

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Create a Digital Catalogue and Sell More

Unlock the true power of digital catalogues. Salmat provides the digital catalogue solutions designed to help you reach more customers, grow your sales, and maximise ROI. From interactive online catalogue features and data insights to a highly engaged audience ready to shop – we’ve got you covered.
 
Salmat can turn your print catalogue into a digital catalogue that makes the shopping experience faster and easier for your customers. With our digital catalogue converter, your PDF catalogue is transformed into an interactive, responsive digital catalogue that engages readers and drives sales. 

Turn website visitors into customers by hosting your online shopping catalogue on your site using Universal Catalogue. Discover a whole host of features designed to create deeper engagement with shoppers, like embedded videos, social sharing and store locaters. Let your customers search and browse your products on any device. They can even add products to their cart, so when they’re ready, they simply click through to your eCommerce site to complete the sale. 

Find new audiences by hosting your digital catalogue on Australia’s top online catalogue aggregator, Lasoo. Salmat’s catalogue aggregator platform gives you the power to get in front of 400,000+ visitors per month. Grow your bottom line with Lasoo’s tools designed to amplify your reach, like re-targeting ads, newsletter, on-site ads, dynamic video ads and more.

Get in-depth reporting insights to make every catalogue better than the last. Track which products and offers are getting the best engagement on your digital catalogue, so you can refine future catalogue designs and offers. Best of all, you can see how customers are engaging with your online shopping catalogue in real-time. 

Share intelligence with your stores, too. Discover the top performing items in the catalogue that generate the most interest. Then, use the learning to refine your stock and product training to optimise sales opportunities. With Salmat’s product catalogue software, the data is ready and waiting for you.

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The Benefits

Universal Catalogue

Make it easy for your customers to buy with Lasoo’s Universal Catalogue. Salmat can transform your print catalogue into a digital catalogue which can be embedded into any website. Plus, it comes complete with smart features to engage your readers and optimise conversions. Provide extended information for readers to see when they hover over products. Create an interactive experience with visual content, such as embedded videos. Shoppers can even add products to their cart. So, when they’ve finished browsing and are ready to buy, they can click through to a store locator on your website or straight to your eCommerce site, thanks to our seamless digital catalogue integration. 

Online Catalogue Aggregator

Get in front of ready and engaged shoppers. Create an online shopping catalogue and host it on Australia's top online catalogue aggregator, Lasoo. Reach more than 400,000 engaged visitors each month. Use geolocation targeting to make sure the right audience sees the right catalogue offers. Then, make it easy for shoppers to buy your products using Lasoo’s mobile app and “Buy Now” buttons. 

Amplifying Tools 

Grow your bottom line with Lasoo’s suite of tools designed to amplify your reach. Re-target catalogue users on Facebook and the Google Display Network, and go straight into shoppers’ inboxes with Lasoo’s weekly newsletters. Get noticed by engaged catalogue shoppers during key retail periods using homepage ads and display ads. With all these tools and more, Lasoo gives you the power to reach a wider audience and grow your bottom line.

Reach the Unreachables

Get your catalogue in front of those you can’t reach through the letterbox. With targeted Facebook ads, Salmat helps you reach shoppers whose household addresses are unreachable or outside the delivery area of your print catalogues.

Social Sharing

Tap into a powerful form of word-of-mouth advertising. Let your customers share your catalogue offers with their social networks. Universal Catalogue makes it easy to share whole catalogues or a single product – whatever your customers are excited about. The potential to grow your sales is huge. 

Optimise Future Campaigns 

Delve into real-time analytics to understand how readers interact with your catalogue, what they are clicking on, what they buy, and where you lose them. Apply these learnings to your future catalogue campaigns. Find out the best positions to sell to your top suppliers, and compare different catalogues for the best results. Use your digital catalogue as a testing ground to get your designs and offers right for print catalogues. 

Smarter Merchandising

Use insights from your online product catalogue to drive smarter merchandising. Track in real-time how your readers are engaging with your products listed in your catalogue. Brief your merchandising, design and pricing teams so they can make real-time decisions about how to improve your customer offering. Share intelligence with your stores and let them use learnings to refine stock levels, store offers and product training to be ready for busy periods and optimise sales opportunities.

Learn more about how a digital catalogue can boost your business. Click here to contact us today or call 1300 725 628.

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