Make it easy for your customers to buy with Lasoo’s Universal Catalogue. Salmat can transform your print catalogue into a digital catalogue which can be embedded into any website. Plus, it comes complete with smart features to engage your readers and optimise conversions. Provide extended information for readers to see when they hover over products. Create an interactive experience with visual content, such as embedded videos. Shoppers can even add products to their cart. So, when they’ve finished browsing and are ready to buy, they can click through to a store locator on your website or straight to your eCommerce site, thanks to our seamless digital catalogue integration.
Online Catalogue Aggregator
Get in front of ready and engaged shoppers. Create an online shopping catalogue and host it on Australia's top online catalogue aggregator, Lasoo. Reach more than 400,000 engaged visitors each month. Use geolocation targeting to make sure the right audience sees the right catalogue offers. Then, make it easy for shoppers to buy your products using Lasoo’s mobile app and “Buy Now” buttons.
Grow your bottom line with Lasoo’s suite of tools designed to amplify your reach. Re-target catalogue users on Facebook and the Google Display Network, and go straight into shoppers’ inboxes with Lasoo’s weekly newsletters. Get noticed by engaged catalogue shoppers during key retail periods using homepage ads and display ads. With all these tools and more, Lasoo gives you the power to reach a wider audience and grow your bottom line.
Reach the Unreachables
Get your catalogue in front of those you can’t reach through the letterbox. With targeted Facebook ads, Salmat helps you reach shoppers whose household addresses are unreachable or outside the delivery area of your print catalogues.
Tap into a powerful form of word-of-mouth advertising. Let your customers share your catalogue offers with their social networks. Universal Catalogue makes it easy to share whole catalogues or a single product – whatever your customers are excited about. The potential to grow your sales is huge.
Optimise Future Campaigns
Delve into real-time analytics to understand how readers interact with your catalogue, what they are clicking on, what they buy, and where you lose them. Apply these learnings to your future catalogue campaigns. Find out the best positions to sell to your top suppliers, and compare different catalogues for the best results. Use your digital catalogue as a testing ground to get your designs and offers right for print catalogues.
Use insights from your online product catalogue to drive smarter merchandising. Track in real-time how your readers are engaging with your products listed in your catalogue. Brief your merchandising, design and pricing teams so they can make real-time decisions about how to improve your customer offering. Share intelligence with your stores and let them use learnings to refine stock levels, store offers and product training to be ready for busy periods and optimise sales opportunities.
Learn more about how a digital catalogue can boost your business. Click here to contact us today or call 1300 725 628.