2015-10

8 Content Marketing Hacks To Help Your Business Grow, Faster!

by Wasif Kasim
 | 
05 October 2015

This is an age where companies talk in terms of hashtags, not taglines. Where beverage brands and supermarkets produce films and magazines. And where 27 million pieces of content are shared every day. It’s no wonder 9 out of 10 organisations are making content marketing an important part of their arsenal!

So what is content marketing?

Traditionally, content marketing is defined as the use of information, ideas and entertainment to engage with consumers and enhance a brand. However, that definition simplifies a phenomenon that has revolutionised the way companies communicate today.

Man working remotely on on laptop

In reality, content marketing lets companies connect with people like never before. Brands can react in real time, be more transparent about who they are and how they do things, and tell a compelling brand story to people who care. The best part is content marketing lets companies do all this far more effectively and affordably than has ever been possible with traditional marketing tactics.

So how do you create killer content that cuts through the clutter and outperforms the competition?

Download our free eBook 8 Content Marketing Hacks To Help Your Grow, Faster! and our experts reveal the 8 essential tactics to content marketing success.

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Find out more about how we can help you reach more customers here or call us on 1300 725 628.
 

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About the author
Wasif Kasim
Campaign Manager - Digital

Wasif Kasim is the Campaign Manager - Digital for Salmat with over 8 years of experience across Fortune 500, consulting & start-up organisations. Wasif is passionate about inbound marketing, content marketing, and all things digital. He specialises in growing marketing driven leads, conversion optimisation, sales and ultimately business results.

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