Manage integrated marketing campaigns across a range of channels and business locations using Salmat’s FUSE offering.
Facilitate your teams in external franchises or sites to build campaigns across POS, letterbox, press ads, SMS and email using the intuitive online tool.
Roll out national campaigns quickly and efficiently by uploading artwork and marketing collateral to the FUSE platform for your individual sites to access and use. Access training when you need it for easy implementation.
Maintain a consistent brand message across multiple sites by providing a centralised repository for campaign material, guidelines and templates. Give individual sites autonomy to manage their local campaign, while maintaining centralised control of the brand and marketing message.
Manage budgets across individual sites and track campaign success using the FUSE platform. Allocate and control campaign budget at company and/or site level so your business has full oversight of how money is allocated across the business.
Campaign execution tracking
Have all the campaign elements across all the different sites been launched? FUSE’s dashboard helps you track the delivery of all the collateral – across all channels and to every site – so no elements are lost or forgotten.