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News & Insights

With thought leaders across multiple arenas and the industries in which our clients operate, we continuously share our knowledge with updates on trends and news that impact your business. Please consult our Announcements page for details of Salmat investor releases.

Date Title
29/11/2011 Salmat to deliver new multichannel contact centres

Salmat has announced a multi-million dollar agreement with Avaya which will see Salmat’s contact centres powered by the latest technology with greatly expanded multichannel capabilities, delivering significantly enhanced contact centre operations in Australia and New Zealand.

26/09/2011 More shoppers prefer multichannel

New research by the Australian Centre for Retail Studies (ACRS) at Monash University reveals that 58 per cent of Australians are now multichannel shoppers and they will spend between three and six times more than store-only shoppers. 

19/09/2011 Salmat appoints Message Stick

As part of its Reconciliation Action Plan (RAP) to bridge the gap between indigenous and non-indigenous Australians, Salmat has appointed Message Stick as its preferred teleconferencing provider.

24/08/2011 Roamz wins accolades at Tech 23 Awards

Mobile location-based social media start-up Roamz was awarded an exclusive roundtable meeting with CSIRO executives, at the third annual Tech23 Awards held in Sydney last night.

12/08/2011 Salmat launches Reconciliation Action Plan

Salmat has launched a company-wide program aimed at bridging the gap between indigenous and non-indigenous Australians. The Reconciliation Action Plan (RAP) will see the implementation of a range of activities supporting indigenous Australians over the next 12 months and is one of the ways in which Salmat is contributing to the reconciliation process in Australia.

Download RAP  9Mb

04/07/2011 Lasoo Celebrates Life's Little Victories

Lasoo, Australia’s leading shopping search engine is supporting Australian 'bricks and mortar' retailers with its first major TV advertising campaign launching nationally in early July to coincide with the mid-year toy sale season.

14/06/2011 Nick Spooner to head up Salmat Digital

Nick Spooner will head up Salmat’s newly formed digital business - Salmat Digital. The new business bolsters Salmat’s existing broad communications spectrum and brings together all of the company’s digital capabilities, including digital businesses recently acquired, into a digital communications centre of excellence.

02/06/2011 Roamz awarded grant from NSW Government

Location-based social media service Roamz has been awarded a grant by the NSW Government as part of its Collaborative Solutions – Mobile Concierge program.

01/06/2011 Salmat showcases multichannel marketing at CeBIT

Salmat’s showcase at CeBIT will demonstrate how an integrated marketing approach that communicates to customers consistently across multiple channels – such as online, SMS, mobile applications and social media – is the most effective way to engage with Australian consumers and influence their pre-purchase, purchase and after-sales behaviour.

04/04/2011 Salmat to deliver catalogues for Woolworths

Salmat will continue to provide catalogue distribution services to Woolworths Limited for Australia and New Zealand for a further three years until June 2014. The agreement covers all brands in those jurisdictions owned by Woolworths Limited.

Date Title
22/01/2012 Salmat Brings Industry Leading Payment Card Acceptance and Data Security Solution to Tabcorp

With the help of Salmat Australia's premier Wagering, Gaming and Keno operator, Tabcorp, is adding key card data security functionality to its membership and account registration systems.

17/01/2012 Marketing in a Digital Democracy

"This Christmas, retailers and brands discovered that today’s consumers vote with more than just their wallets."

01/12/2011 Retailers need to get on board the mobile trend

"Like the online retailing trend, mobile marketing and mcommerce are consumer-driven trends, and it’s up to marketers and retailers to catch up."

29/11/2011 Salmat to ditch Genesys for Avaya across all call centres

Salmat, is to spend millions of dollars with Avaya to upgrade its call centres by replacing Genesys with Avaya technology.

29/11/2011 Salmat to implement Avaya call centre technology

Salmat has signed a five-year deal with Avaya for an undisclosed sum to implement a communications platform across its Australian and New Zealand operations designed to improve customer call resolution.

29/11/2011 Salmat signs up IT firm Avaya to open net

Consumer appetite for social media platforms such as Twitter and Facebook has pushed customer fulfilment group Salmat into a multi-million-dollar technology upgrade.

31/10/2011 IT Wire : Roamz delivers local knowledge to iPhone

Salmat's Roamz has developed a new iPhone app that merges and filters data from multiple sources to alert the user to nearby events and venues.

27/10/2011 Wellington to host New Zealand Voice Leadership Forum

New Zealand leaders in voice communications and contact centre executives will come together at New Zealand's 2011 Voice Leadership Forum (VLF) next month to share and discuss strategies that will enhance the customer experience, improve security and drive contact centre innovation.

10/10/2011 Salmat's digital direction steers retailers online

Nick Spooner, Salmat Digital CEO, speaks with www.connectedaustralia.com about why it's so important for retailers to adopt a multichannel strategy, and what steps they need to take.

06/10/2011 Salmat's new app for the ARU uses social media to support the Wallabies

A new fan site developed by Salmat for the Australian Rugby Union lets supporters send photos, messages and videos from a number of different platforms, including YouTube, Twitter and Facebook, but aggregates them in the one place. The result so far is a green and gold wall of more than 5200 messages urging on the Australian team.

Date Title
21/01/2011 Innovations Summer 2010-2011

Our first case study looks out how a Salmat customised workflow solution has helped Mondial Assistance manage its growth and efficiency. In our second case study, we look at how Salmat has introduced marketing solutions that provide new opportunities for small and medium-sized businesses throughout Australia. Our in-depth feature article looks at the costly and timeconsuming world of business travel and the implications for cost savings and efficiencies.

01/10/2010 Innovations Spring 2010
In our first case study we examine how the Queensland Studies Authority worked with Salmat to develop an online marking assessment solution, FlowMark. Our second case study looks at how Salmat developed a skills and knowledge-based routing system for global online travel operator, Expedia. This issue’s special feature reviews cloud computing and Software as a Service (SaaS), and the potential benefits for businesses seeking cost and operating efficiencies.
01/07/2010 Innovations Winter 2010
Priceline and Salmat have developed a multimedia approach to marketing, and Telstra Country Wide is reaching very specific, targeted audiences in rural and regional Australia using an interactive web application. Our special feature examines the new approach to business-to-business (B2B) marketing.
01/04/2010 Innovations Autumn 2010
At American Express, Salmat’s Enhanced Statement Messaging solution takes communication of offers and benefits to the next level. With retailer Dick Smith, Salmat has produced a raft of targeting solutions. Our special feature explores the importance of business efficiency.
01/01/2010 Innovations Summer 2009-2010
Our focus this Summer is the customer, and in this issue we look at customer engagement. We observe ING's use of Salmat's intelligent call centre routing capability, and delve into Salmat's partnership with Data Action in providing affordable e-Statement solutions for credit unions.
01/10/2009 Innovations Spring 2009
In this issue of Innovations, we observe the improved document storage and presentment processes adopted by Custom Fleet, and see Salmat's Customer Contact Solutions team providing natural speech recognition services to Ticketek. We also delve into the shift from above the line to below the line marketing.
01/07/2009 Innovations Winter 2009
Read about how we worked with the NT Government to commercialise a land information system for the global market, and how we are helping make it easier to do business with entertainment-based media company Austereo. We also look at the hidden opportunities of the Global Financial Crisis.
01/04/2009 Innovations Autumn 2009
In this issue of Innovations we take a look at how Salmat BusinessForce worked with NAB to revitalise its online banking services and helped Komatsu improve safety booklet ordering and production procedures. We also investigate the issues surrounding workplace flexibility.
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Date Title
29/08/2010 Online Retailer 2010 – Multichannel 2.0
The future is bright for retailers implementing cross-channel marketing strategies. A recent study by the Australian Centre for Retail Studies illustrated the Australian Consumers appetite for cross-channel communications is growing exponentially, as are customers expectations. Retailers that successfully deliver on the customers’ expectations by delivering communications in precisely the way the consumer wants, are engaging their customers and building successful brand extensions. The difficulty is remaining platform agnostic and fully-integrated as the number of channels available to consumers increases further.

Salmat partner with many of Australia’s leading organisations to plan, deliver and refine effective cross-channel marketing strategies. This year, the Online Retailer team invited Salmat to talk about Multichannel 2.0. With first-hand experience working with many of Australia’s leading multichannel retailers, Salmat’s Executive General Manager of Sales, Ian Jones, spoke about how the multichannel environment has changed the retail equation forever. Ian also explores how the evolution of online retailing has facilitated the transition from multichannel 1.0 to 2.0, and steps through the considerations too-often overlooked by retailers ‘turning-on’ multichannel strategies.

29/08/2010 Online Retailer 2010 – Retail mobile applications
There is no doubt that Australian’s love their smart-phones. This Christmas Google predicts that approximately one quarter of all Australian retail searches online will be performed on a mobile device. With constraints like screen size, loading times and limited multimedia capability however, how can retailers take advantage of the somewhat limited, but increasingly important, mobile landscape?

Salmat National Sales Manager Sean McDonell and Customer Insights and Search Manager Damien Donnelly put Australia’s retail mobile device applications to the test at this year’s Online Retailer. In their presentation 'Killer Retail Apps', Sean and Damien discuss what opportunities exist for retailers looking to extend their brand into mobile applications, what makes a great application, and what type of application will add significant value to the customer experience.

27/08/2010 Online Retailer 2010 – Email marketing
Salmat facilitates digital marketing for Target Australia, Woolworths Everyday Rewards, Virgin Velocity Rewards and many other leading Australian organisations. Salmat partners with businesses that endeavour to deliver the most effective cross-channel marketing across ‘traditional’, ‘digital’ and emerging ‘interactive’ channels.

This year, Online Retailer invited Salmat to talk about email marketing at the conference. Salmat Interactive General Manager, David Blakers, first stepped through the basics of email and segmentation, and also delved into some more advanced email marketing techniques – demonstrating the true power of clever segmentation. Target Australia’s Digital Communications and Research Manager, Shannon Curtis, also offered some interesting insights into Target’s email marketing program and how they’re now using advanced segmentation techniques to deliver more relevant communications that are both demographically and behaviourally targeted.
26/07/2010 Retail World 2010
Industry gatherings represent a fantastic opportunity for like-minded people facing similar challenges to come together to share ideas, knowledge and experience. One of the leading events on Australia's retail calender is Retail World. Hosted in Melbourne this year, Retail World 2010 saw representation from retail marketing, IT, security, operations, and merchandise functions.

Salmat was invited to talk about one of our specialties; "data driven marketing efficiency". We also took the opportunity to catch up with industry leaders from Google, SAS, ABC, BSR and Cumming Agency & Studios to talk about retail marketing. Click here for more information...
19/07/2010 ACRS Consumer Trends Report 2010

Research fellows Dr Sean Sands and Carla Ferraro from the Australian Centre for Retail Studies (ACRS) presented the findings of their 2010 Consumer Trends Report on multichannel retail at a Salmat Seminar in June this year. Their research brings to light some of the opportunities that exist for Australian retailers taking the plunge into the world of multichannel marketing and details a number of best-practise multichannel campaigns from both Australian and abroad. 

16/04/2010 2010 What to expect in Australian Multichannel Retailing
I hope the holiday season is proving to be good for your business. Before we know it we will be in a new year - and a new decade. The start of the 10s. So what will happen next year in the Australian retail landscape?
16/04/2010 Voice Automation for Human Capital and Human Resource Management

Speech recognition and speaker verification deliver customer value through improved convenience and ease of use. Speech can be utilised to support the Human Capital and Human Resources sector of a business.

16/04/2010 Call Routing for Large Organisations

A large organisation's inbound call centre represents both a significant cost and business opportunity. An open dialogue call routing delivers greater benefits than human routing and touchtone menu systems focusing on a number of business drivers.

16/04/2010 Achieving Payment Card Industry (PCI) Data Security Compliance for your Organisation

In September 2006, major global credit card companies initiated the Payment Security Industry Data Security Standards (PCI DSS) to ensure that merchants and organisations met their obligations to secure cardholder data. This whitepaper outlines best practice when handling sensitive customer data.

16/04/2010 AML/CTF Laws with Voice Biometrics

In December 2006, the Australian Parliament passed the Anti-Money Laundering and Counter-Terrorism Financing Act to combat over $11 billion in money laundering and threats to national security. There are a number of obligations on businesses to provide transactional services.

Date Title
15/12/2011 A very social Christmas

By Nick Spooner, CEO, Salmat Digital

There is no doubt that 2011 is the year of the first truly social Christmas. The days when mass-market media was the sole vehicle to reach an audience are done and dusted. The new 'social' marketing channels are giving brands the opportunity to engage on a one-to-one basis and the smart brands are embracing this new paradigm.

18/10/2011 A view to succeed - enhancing public sector customer service

By Stephen Lewis, Executive General Manager of Business Consulting, Salmat

For the public sector, contact centres provide a vital link for citizens to access services and support as well as critical information about new initiatives or changes to regulation.

While government contact centres have a unique set of challenges to overcome in delivering a positive citizen experience, the strategies that have proven successful in the private sector can provide answers to these public sector challenges.

12/10/2011 Digital is changing the way Aussies love their sport

By Nick Spooner, CEO, Salmat Digital

Sport is a serious money making business. Australian sports stars are some of the most recognised faces in the country and as the popularity of these stars and the sports grows, so do the opportunities for brands to leverage off their widespread exposure in a sports-mad country like ours.

03/10/2011 Online Won't Kill Bricks And Mortar Retail

By Grant Harrod, CEO, Salmat.

For retailers, the time to radically change the way they connect with consumers has come. But this does not mean they need to abandon their bricks and mortar store fronts and move everything online. Nor does it mean they must replace tried-and-true forms of promotion with social media. 

25/08/2011 Switching Over - Why Retailers need to get online

By Nick Spooner, CEO, Salmat Digital

The retail industry is hurting. Just about every news outlet is reporting depressing times for retailers across Australia. Some alarming reports suggest that retailers are experiencing the worst retail results in 50 years.

But, it looks like Australian consumers are still spending, just not in-store.

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